BRAND/PROJECT: In September of ‘22, Tiny Chef’s big dreams came true as the animation team launched Chef’s first cable network show on Nickelodeon.

MY ROLE: For the past 2 years, my role with the team was to help manage the digital side of Chef’s ‘day to day’ life. My deliverables ranged from social media, monthly newsletters, brand partnership outreach and proposals, retail merchandise, project management assistance, storytelling/scriptwriting assistance, writing award show nominations, and more. Our agile team wears many hats and most of mine centered around connecting Chef to his fans through words and visuals. I was tasked with the visual rebrand of social badges, thumbnails, proposal decks, alongside other assets.

Most notably, I participated in campaigns such as Tiny Chef x Tonies (retail toy), Tiny Chef x Williams-Sonoma - both seen within their own portfolio hub here. Featured within this hub are my deliverables of social media rebranding - badges for platform profiles and YouTube thumbnails.